This award recognizes a manufacturer or distributor that has strategically embraced digital to transform their operations, enhance customer relationships, and deliver measurable business results. Entrants, regardless of their sector, should demonstrate innovation, a commitment to customer-centricity, and a proven track record of using eCommerce to expand reach and drive efficiency at scale.
Enterprise is defined as companies exceeding total revenue of €300M.
Digital Integration: Clear evidence of how digital tools and technologies have modernized operations, whether in sales, service, fulfillment, or partner collaboration.
User Experience (UX): A seamless, user-friendly online platform that meets the expectations of modern B2B buyers, from product discovery to checkout.
Innovation: Unique or forward-thinking ecommerce features, tools, or strategies that set the company apart from peers.
Customer Engagement & Support: Programs and tactics that demonstrate high-impact engagement, support, and retention of B2B customers.
Inventory & Logistics Management: Integration between digital channels and supply chain systems to maintain stock accuracy and deliver reliably.
Sales & Growth Metrics: Demonstrated growth in digital channels, expansion into new markets, or business outcomes driven by the ecommerce strategy.
Feedback & Testimonials: Input from B2B customers highlighting service quality, digital excellence, and overall impact.
